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Oct 20

What 300 GTM leaders are betting on

The 2026 State of B2B GTM: cold outreach is oversaturated, and signal-based outbound is the second-biggest bet.

6 min read→
Oct 13

Your buyer started 124 days before your CRM noticed

Factors.ai matched 50k closed deals to LinkedIn data. The engagement starts about four months before the deal does.

5 min read→
Oct 6

What 500k LinkedIn requests say about booking meetings

SmartReach tracked 500k+ connection requests. Only 3-4 in every 1,000 turned into a meeting.

5 min read→

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